As part of its efforts to foster a culture of quality, and ahead of the official launch of hotline 1722, the Regie Libanaise des Tabacs et Tombacs held a specialized customer service training session for employees directly involved in communication with the public.
Eighteen employees from various directorates and departments took part in the training, which focused on developing professional communication skills and managing complaints through clear and structured mechanisms, in line with the Quality Management System.
This training reflects the Regie’s commitment to adopting a proactive approach to customer relationship management and to regularly measuring customer satisfaction, thereby strengthening trust in the institution while promoting efficiency and long-term sustainability.